<p class="MsoNormal">Let us talk about precision marketing and the modern frameworks it underpins. With immense data, reaching distinct segments is easier than ever before. With precision marketing, analytics are employed, ensuring the right proposal is sent to the right person as scheduled, therefore reducing squandered resources and enhancing interactions. Does anybody here tried applying it at their company? I am keen with report regarding tools and strategies that were put into place and their impact, most notably on ROI and customer experience. Does gain a competitive advantage through execution of precision marketing still exist?