<p class="MsoNormal">For improving sales productivity, appointment setting lead generation is critical in linking sales representatives to prospective clients. How best can the quality of appointments set be maintained? Many sales teams report an increase in productivity after this function is outsourced since sales reps spend less time prospecting. Does anyone operate a hybrid model with external appointment setters and in-house staff, and how did the lead and conversion rates respond? Sharing these ideas could have a remarkable impact on the reported outreach strategies.